When you promote a brand or campaign through Raiinmaker, you may be required by law to disclose that your post is sponsored. Here are the rules by region:
- United States, United Kingdom, and Europe: You are legally required to disclose sponsored posts. The simplest way to do this is to include #ad in your post.
- Australia: Disclosure is currently a strong guideline rather than a strict legal requirement, but we strongly recommend including #ad regardless.
- Other regions: Advertising disclosure laws vary. When in doubt, always include #ad — it is the safest and most transparent approach for your audience.
Raiinmaker requires the #ad hashtag on all tracked promotional posts as part of our platform guidelines. Failing to disclose may make your post ineligible for tracking and rewards.